In-Depth Business Development Courses, taught by Industry Experts. Choose from 9 different 2-hour classes, each taught by successful hair restoration specialists and business owners.
FREE to registered conference attendees.
Q&A with The Experts
Moderated by Keith Zimmerman, Keith’s Hair Center, Green Bay, WI
This session is all about interaction and learning from each other. We will be tackling the most common problems that leave you frustrated, or even worse, with inconsistent results. This panel will offer practical solutions from an insider perspective. Learn what works from each presenters' personal experience in the hair restoration industry: Marketing, Selling, Service and Business issues.
Hair System Customization & Repair
Celia Serrano, Specialist in Hair Replacement design, licensed cosmetologist and Manager of Christine Pusateri Solutions
Celia will demonstrate techniques in base repair using recycled products available at your studio. Learn various methods of knotting hair, how to add tape tabs, and how to add length and temples to stock systems. Take advantage of the knowledge of this master craftsman.
Helping Women with Special Hair Loss Issues
Bobbi and Brian Russell are owners of Hair Therapy For Women in Tampa Florida Bobbi is an AHLC Certified Master Hair Replacement Specialist and a Certified Clinical Trichologist from the World Trichology Society.
Bobbi and Brian are sharing specific ideas on how to handle potential guests with special hair loss needs like trichotillomania, telogen effivium (situational hair loss), chemotherapy, medical hair loss, alopecia areata and PCOS (Polycystic Ovary Syndrome).
Navigating Health Insurance
for Cranial Prostheses
Jamela Hodgson, CFm, owner of A Special Place Wigs, Insurance Billing Specialist for Hair Loss
Do you have clients ask if you accept insurance? Have you wondered if accepting insurance would increase your business? Have you thought about becoming a provider? Jamela will explain:
- What is involved in becoming an insurance provider.
- The “pros and cons” of becoming a provider, and how to determine if it is a smart move for your business.
- What steps to take to become a provider with various insurance companies.
- How to successfully file claims and get paid
- How to help your clients with their insurance if you are not a provider
Managing the Emotions of Hair Loss
Regina Villemure, Children With Hair Loss
We'll talk specifically about how to work with the emotions of hair loss and learn how to make the consultation less stressful for both the stylist and the client. From Chemotherapy, Burns, Alopecia, Trichotillomania, and other rare hair loss causing conditions. We'll cover everyone from very young kids through adults.
Hiring a Marketing Professional
vs. Doing it Yourself
Paul Albee, ATS Design Group & Terrell Thornhill, AHLC Creative Director
Save valuable time and money by knowing when to do it yourself and when to hire a professional.
- Learn when to save money and when to invest help from the pros
- Explore the most common marketing methods and decide what you should do yourself
- Discover marketing opportunities and ideas available free to all AHLC Members
- Learn to implement realistic strategies and goals and measure results
- Come with questions. Leave with a plan.
Curvature Cutting Techniques
Colleen Camp, educator, entrepreneur and platform artist
Curvature Cutting Techniques are designed for passionate stylists who want to enhance their haircutting skills for clients with hair thinning or loss. As a stylist devoted to hair loss clients; you will learn usable and adaptable cutting methods producing customized results, offering clients increased visual density.
Bridging the Gap between Hair Restoration & The Salon
Johnny Plant, Evolve Artistic Director
Improve your skills cutting add-on hair with TECHNIQUES & TOOLS to provide a predictable, beautiful end-result — every time!
- Learn new cutting techniques and experience first-hand how to make lines disappear, add shape, form, and body to all different types of finished add-on hair.
- Learn how bone structure can be the key to proper installation and a guide through your hair cutting process.
How to Get Along with Anyone! Yes, Really!
Anita Buchanan, MBA, SPHR
Anita has more than 30 years of professional experience in communications and human resources. She holds a bachelor’s degree in communications and a Master’s in Business Administration from Baker University
Knowing our temperament style and how we act in interfacing with people is how we can improve our working relationships. During this presentation, participants will complete a personal temperament inventory. We will learn relationship strategies that we can use when working together with others who have different temperament styles, which will enable us to have more productive working relationships. This eye-opening, and fun!, workshop will have you laughing about yourself, while giving you new insight on how to get along with even the most prickly co-workers and customers.